How to Run a Flash Sale on TikTok Shop (Quick Guide)

https://www.youtube.com/watch?v=K2lCJ0RRg1U

How to Run a Flash Sale on TikTok Shop (Quick Guide)

Flash Sales are one of the easiest ways to spike traffic fast because TikTok will often surface “deals” harder when there’s a clear urgency window.

Step-by-step

1. Open TikTok Shop Seller Center

   • Go to Marketing (or Promotions) then find Flash Sale.

2. Select your product(s)

   • Pick 1–5 items you actually want to move.

   • Make sure you have enough stock to handle the push.

3. Set your discount

   • Keep it simple: 10–30% off is usually enough to get attention without killing margin.

4. Choose the time window

   • Best ranges: 2–6 hours (short = more urgency).

   • Schedule it during your hottest traffic times.

5. Set purchase limits (optional but smart)

   • Example: Limit 1–2 per customer to avoid one buyer wiping inventory.

6. Confirm and launch

   • Double check the price, inventory, and time.

   • Hit Submit/Launch.

Quick pro tips

• Run the flash sale on your best listing first, not your weakest one.

• Pair it with a coupon if you want it to hit harder (optional).

• Post a simple promo: “Flash sale live for the next 4 hours” and pin it.